Laura Branum

Laura Branum’s career in financial services began while attending the University of Kentucky, where she earned degrees in Finance and Business Management. While completing her studies, she worked part-time in banking and secured a full-time position with Banc One after graduation. She later expanded her experience in the financial advisory industry through roles at Fidelity Investments and Lincoln Financial before joining Legacy Financial Advisors.

With more than 25 years of experience in the financial industry, Laura has developed expertise across nearly every aspect of business operations, from client service and financial management to strategic planning and organizational growth. Her ability to solve complex problems, think creatively, and remain calm under pressure has made her a trusted leader and key contributor to Legacy Financial’s success.

As Chief Operating Officer, Laura oversees the firm’s day-to-day operations, including human resources, financial management, budgeting, technology implementation, compliance oversight, and staff development. She played a pivotal role in building and growing Legacy Financial Advisors from the ground up and takes great pride in fostering a strong culture centered on collaboration, service, and continuous improvement.

What Laura enjoys most about her work is helping others succeed, whether that means supporting team members, solving operational challenges, or contributing to the firm’s long-term vision. Seeing the positive impact of her efforts reflected in the growth of the business and the people around her continues to be one of her greatest rewards.

Outside of the office, Laura enjoys spending time with family and friends and staying active outdoors. Whether she’s hiking, biking, playing pickleball, or taking a quick getaway, she values making the most of every opportunity to connect, recharge, and enjoy life’s adventures.